How do we reach out to the 'Skins' generation?

So 'Skins' is back on our TV screens and teenagers and students all over the country will be once again rushing back to see the latest antics of the lives of the sixth form students in Bristol. Now in series 4, when it first started I found 'Skins' very awkward viewing. As a youth minister I think it is something vital that we need to watch because those we serve are watching it, but I wrestled with the content as being entertainment, so dipping in every so often seems to be enough.
'Skins' reminds me of a film I watched at the end of last year called 'Kidulthood', which came out in 2006. I watched this film because a 17 year old lad in my youth group said it was great and he felt it was a good example of what life really is like for teenagers. I found it really uncomfortable viewing as I watched a young girl at the start of the film being bullied so much that she chooses to end her life. The result gives the rest of the school a day off and the film follows how their day falls apart.
I found myself thinking if teenagers really are like this, we as the Church are miles away from really having a significant impact on them and how much we need to change to be useful.
But I also thought that I don't think all young people are really like those portrayed in 'Skins' or 'Kidulthood' but they would like to be. And that's the point. Our challenge is how can we help young people see positive alternatives as to who to aspire to be like?
We need to help young people develop positive ways of dealing with the difficulties that life sometimes face, not choosing ways which help them opt out or run away from the problems.

Andy